This project’s major goal is to create advertising that reproduces itself.

The main feature of such advertising is natural and delicate attention to any detail, even on the sunniest day.

This means that now you have the opportunity to test and check any ideas to the smallest details in real time.

Such advertising is interesting due to its contrast and frankness. It captures attention and shows the product as it is in any given conditions. After seeing such advertising, the audience has the feeling that it becomes something like a constituent part of a new and unconventional world… The world that you create.